The bitchin’ Camaro first went on sale 45 years ago today. Stumbling upon the 1966 TV spot that promoted the car’s launch, we couldn’t help but wonder what Don Draper would say about this crackling ad copy:

"Volcano! Alive! Camaro! Fiery new creation from Chevrolet. Camaro! The new car that’s something else; something you’ve never seen before in a driving machine. This is the SS-350…"

And we can only imagine Roger Sterling’s response to the scuttled “Bumble Bee Boys in Briefs” campaign from 2009.